I have a 2010 Honda Accord cross tour and the serpentine belt has been changed 5 times in one year because it looks like this. What is it?

I have a 2010 Honda Accord cross tour and the serpentine belt has been changed 5 times in one year because it looks like this. What is it?

Looks like what?

Most belts will last at least 5 years and 50,000 miles (rough guess, most will last even longer). Having ONE belt that fails before that could just be a defective belt, but having 5 of them fail in a year means something else is wrong. Is one of the pulley's seized up and the belt rubbing across it? Is the belt adjusted too tight or possibly too loose causing slippage? Is one of the devices misaligned?